CONTROL DATA FLOWS WITH SERVER-SIDE TAGGING
Future-proof your online marketing and gain better control over data flows to third parties with Server-Side Tagging — all while complying with privacy regulations. Discover server-side Google Tag Manager (sGTM) solutions from Usercentrics with out of the box support for GA4, Meta, and Google Ads. Increase user trust and drive monetization.
Server-Side Tagging and consent banner for maximized marketing impact
Our integrated solution helps you future-proof your marketing strategies while maximizing revenue potential. Securely sending conversion data to platforms like GTM, GA4, Meta, and Google Ads provides access to high-quality insights for growth.
Improved data control leads to higher attribution, enabling more precise campaign optimization and increased return on investment. With reduced reliance on third-party vendors, you can retain ownership of your customer data and improve overall security.
Server-Side Tagging and an integrated consent banner help you achieve sustainable marketing success while staying compliant in a privacy-first digital era.
Why use our Server-Side Tagging solution
Increased data control, compliance, and reliability
Gain complete control over your customer data. Increase loyalty, retention, and referrals by becoming a brand that people trust. With Server-Side Tagging, your business manages collected data directly, rather than handing it over to third-party vendors.
Enhanced marketing results
Empower your online marketing performance with our Server-Side Tagging solution. Benefit from precise tracking, improved attribution, and faster website performance to increase opt-in and conversion rates while reducing ad costs. This essential tool helps you optimize your data-driven marketing strategy, even as third-party cookies phase out.
Improved website performance (page loading time)
With Server-Side Tagging, you can reduce the number of tags firing in the browser, minimizing client-side script execution. This enhances website performance, improves organic rankings, and delivers a seamless user experience — ultimately increasing conversion rates and lowering Customer Acquisition Cost (CAC).
Ready to take complete control over your data flows?
Future-proof your business and get ahead of your competitors. Server-Side Tagging is the only way forward for marketers in the new Privacy-Led Marketing era.